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Strategic Plan



Volunteers for Adult Literacy in Florida (VALF)
Drafted December 2009

July 1, 2009 – July 2011

Summary of Goals and Objectives

1.    Goal: Improve the number and quality of volunteer literacy programs in Florida

a.    Objective: Continue to improve board effectiveness

b.    Objective: Retain Membership: Retain 100% of organizational and individual members.

c.    Objective: Recruit Members: Increase membership by 10% by July 2011

d.    Objective: Training: Provide 8 face-to-face and online training opportunities by July 1 2011.  Online sessions will be 1 to 2 hours presented in partnership with TechNet.

e.    Objective: Communication: Maintain and improve communication with members and with non-members

2.    Goal: Grant Program: Provide funding for volunteer literacy programs in Florida

a.    Objective: Award 2 Grants by May 2011

3.    Goal: Improve the number and quality of volunteer literacy programs in Florida

f.    Objective: Continue to improve board effectiveness

1.    Activity: On an annual basis, evaluate the effectiveness of the board and set up strategies for board improvement by November 1 each year.
Responsible: President, Sandy; Vice-President, Joses and board members

2.    Activity: Hold 3 face to face meetings by March 2010
Responsible: President, Sandy and board members

3.    Activity: Hold three face to face meetings by March 2011
Responsible: President, Sandy and board members

4.    Activity: Add 3 or more board members by June 30, 2010
Responsible: board members – Pat

5.    Activity: Set up a regular meeting schedule, methods for meetings for the advisory board and establish officers as needed.
Responsible: VALF President, Newell and LAB Liaison, Wilder

6.    Activity: Develop and implement a budget with proposed income to achieve the basic objectives for VALF
Responsible: Treasurer, Glenda and board

7.    Activity: Evaluate and improve systems for managing internal communications by November each year.
Responsible: Board Members - Erika

8.    Activity: Prepare, approve and post online minutes for all regular board meetings
Responsible: Secretary, Erika

9.    Develop and post VALF agenda for regular board meetings
Responsible: President, Sandy Newell

g.    Objective: Retain Membership: Retain 100% of organizational and individual members.

1.    Activity: Establish member only benefits
i.e. Amazon Wish List – we act as pass through to member programs
Responsible: Jim and Glenda

h.    Objective: Recruit Members: Increase membership by 10% by July 2011

          1.    Activity: Provide organizational information to outreach materials
            i.e. add comments from grant recipients
            Responsible: Glenda

          2.    Potential activities:
•    Recruit new organizational members from civic clubs and similar groups that support literacy by July 2011. 
•    Consider $50 membership fee for civic groups; $100 membership fee for businesses. Evaluate the dues structure and add new categories of membership
•    Distribute membership forms at programs and other events

i.    Objective: Training: Provide 8 face-to-face and online training opportunities by July 1 2011.  Online sessions will be 1 to 2 hours presented in partnership with TechNet.

1.    Activity: Program Management Workshop by July 2011 – face-to-face
Responsible: Sandy and Pat

2.    Activity: Instructional strategies for serving low level learners by October 2009 – face-to-face
Responsible: Erika and Sharon

3.    Activity: Grant writing workshop by January or February 2010. Online
Responsible: Glenda

4.    Activity: Provide a program as part of the annual meeting at the Florida Literacy Conferences in 2010 and 2011 – face-to-face
Responsible: Pat, Sandy, Erika

5.    Activity: Provide 1 or more programs at the Florida Literacy Conference in 2010 and 2011 – face-to-face
Responsible: Sandy, Erika, Pat and Advisory Board Members

6.    Activity: Schedule at least 3 face to face training opportunities between June 2010 and June 2011.
7.    i.e. host local workshops in collaboration with their program – open invitation to all VALF members as well as local staff, volunteers, community
Responsible: Board and Advisory Board

8.    Activity: Provide 8 or more online sessions by July 2011 – 4 sessions by April 2010
o    i.e. move towards fee for workshop for non-members
Literacy Statistics: Sandy, November 12
Program management: Sandy
Grant writing workshop: Glenda
How to start a volunteer literacy program workshop: Sandy
Responsible: Sandy and ???
Note: Advisory board members agreed to be resource people for online sessions.

j.    Objective: Communication: Maintain and improve communication with members and with non-members

1.    Activity: Post to the blog weekly or more often
Responsible: Sandy; board members; student intern
Send to Sandy and she will post on blog.

2.    Activity: Add resources to the WIKI (Doing More w- Less page, etc.)
Responsible: Sandy, board members and advisory board members, student intern

3.    Activity: Update fact sheet and distribute PR packet to Civic Groups by December 2010
Responsible: Glenda (update fact sheet); Sandy to Altrusa; Pat to Rotary

4.    Activity: Publish 1 newsletter for June 2010 and 1 newsletter for June 2011.
Responsible: Erika, Glenda

5.    Activity: Take down or update the VALF web page.
Responsible: student intern

RECOMMENDATION: consider student internship to manage support website, wiki, blog, facebook page, twitter account – by January meeting, the board needs to identify most efficient media communication tool

4.    Goal: Grant Program: Provide funding for volunteer literacy programs in Florida

b.    Objective: Award 2 Grants by May 2011

1.    Activity: Raise $2,000 to support the grant awards
Responsible: Board

2.    Activity: Appoint committee to manage grant review and award process.
Responsible: Glenda

3.    Activity: Evaluate and improve grant application process
Responsible: Glenda & grant committee
Feb 5th – request for support & feedback deadline
Mar 5th – submission deadline
Apr 5th – announce winning grant
May 5th – award grant

4.    Activity: Announce grant application availability.
Responsible: Sandy

5.    Activity: Provide an online grant writing training for grant applicants (consider offering a  ‘component training’ on blog or wiki in form of ppt, possibly, that builds up to the final submission of grant application – no cost to us)
Responsible: Glenda, grant committee, student intern

6.    Activity: Award grant (s)
Distribute check at annual meeting
Responsible: Sandy; Glenda (mailing check if needed)

7.    Activity: Publish information on grant award winners on blog & newsletter
Responsible: Erika

8.    Activity: Maintain contact with grant award winners.  Compile and disseminate reports as needed.
Responsible: Glenda
Mid-year report in October and end of year report in April – to include story, photos, and comments from program and participants

9.    Activity: Evaluate grant award process and develop plan for 2010 – 2011
Responsible: Glenda, grant committee
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